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Three things, then go make a decision.

Short, plain-English notes. No newsletter gate.

A landing page is not a homepage.

A homepage serves everyone who lands on it — brand, nav, six services, a blog teaser. A landing page serves one person who clicked one thing. One promise. One proof. One button.

The moment you add a second ask (“also join our newsletter,” “also browse the shop”), both asks get weaker. If you need a full site later, fine — start with the page that has to pay for itself.

Speed is a conversion feature.

Roughly half of mobile visitors abandon a page that takes more than three seconds. Nothing you write on the page recovers a visitor who never saw it.

Google PageSpeed Insights is free and uses the same Core Web Vitals Google uses in ranking and ad quality. Green is 90+. We hand every page over green — and keep it there on care.

Run a free speed check

Measure before you spend.

Tracking goes in before traffic does. If you can't tell which page produced the call, you're guessing with your ad budget — and guessing is expensive.

We install analytics and conversion events in your accounts. You keep them if you leave.

Jargon, translated

  • Landing page — one URL, one job, one action.
  • Core Web Vitals — Google's speed/stability scores. Green = good enough.
  • A/B test — show two versions, keep the winner.
  • Conversion — the action you wanted (form, call, book).
  • Care plan — hosting + edits + one improvement a month.

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